Many parents report feeling that their children spend too much time on screens and are looking for guidance on how to ensure their children are getting a healthy childhood. We recommend that parents manage screen time by balancing the different types of play, using the play pyramid as a guide.
There are several ways that you can use this approach to highlight the benefits of your apps to parents:
Focus on the skills that your apps can help children to develop.
Be it an entertaining cartoon show or a fun video game, children can benefit from the apps through learning about different emotions and empathy.
Although apps are certainly not a replacement for human interaction, they are an engaging and amusing way to help children develop valuable skills.
These digital platforms also provide them great access to communicating and playing with their peers, when they can’t see them in person.
One of the concerns with screen time is how inactive it can be.
Instead, look to develop apps that encourage children to get moving. For example, something that gets children outdoors,
Apps can be used as a good tool to encourage parents to play with their children.
This facilitates communication between parents and their children to support social skills and language development.