Our Privacy Policy
At Fundamentally Children, we are committed to safeguarding and preserving the privacy of our visitors. This Privacy Policy explains how we collect, use, and protect your personal data when you use our website.
We periodically update this Policy, so please review it regularly.
Information We Collect
When you use our website, we may collect and process the following data:
- Usage Data – Information about your visits, such as pages viewed, time spent on the site, and traffic data.
- Voluntary Data – Information you provide when submitting a product for review, making a purchase, or contacting us.
- Communication Data – Records of correspondence when you reach out to us.
How We Collect Your Data
We collect data in different ways depending on how you interact with our website:
| Type of Entry | Purpose | Why We Need It |
|---|---|---|
| Product Submission (via Zoho Forms) | To assess and review products submitted for evaluation. | This allows us to process your submission and contact you regarding the review process. |
| Contact Form | To provide customer support and respond to queries. | Ensures we can assist you and improve user experience. |
| Third-Party Score Reports (via ScoreApp or similar tools) | To generate personalised score reports based on the information provided. | Users voluntarily provide data to receive their report; data handling is governed by ScoreApp’s own privacy policy. |
How We Use Your Data
We use your personal data to:
- Process product submissions and communicate with you about them.
- Provide information you request about our services.
- Inform you of relevant services or opportunities related to your submission (only with your consent).
- Notify you of changes to our website or services.
- Comply with legal or regulatory obligations.
Cookies and Tracking Technologies
Our website uses cookies to enhance functionality and provide insights into user behaviour. Cookies are small data files stored on your device to improve your experience.
Types of Cookies We Use
- Essential Cookies – Enable core site functionality.
- Analytics Cookies – Help us understand how visitors use the site.
- Marketing Cookies – Allow us to deliver relevant advertisements.
Managing Cookies
You can delete cookies or change your browser settings to block them. However, this may affect website functionality. Learn more at www.allaboutcookies.org.
Use of Hotjar
We use Hotjar for website analytics, tracking interactions such as clicks, scrolling, and time spent on pages. Hotjar does not collect sensitive information. You can opt out at Hotjar’s Do Not Track page.
How We Store Your Personal Data
We store your data securely within the United Kingdom. Although we take reasonable steps to protect your information, data transmission over the internet is never completely secure. You provide your data at your own risk.
We retain personal data for five years after your last interaction with our website. Once this period expires, we securely delete your data.
Who Has Access to Your Data?
Only necessary personnel within Fundamentally Children have access to your data to fulfil their job roles. All staff follow strict internal data protection policies and confidentiality agreements.
We never sell or share your data with third parties for marketing purposes.
If you provide data via third-party tools such as ScoreApp, it will be subject to that provider’s privacy policy. Please review their policy before submitting personal information.
Data Protection Rights
You have the following rights under UK data protection law:
- Right to Access – Request copies of your personal data (a small fee may apply).
- Right to Rectification – Request correction of inaccurate or incomplete data.
- Right to Erasure (“Right to be Forgotten”) – Request deletion of your data when no longer necessary.
- Right to Restrict Processing – Request limited processing of your data in certain circumstances.
- Right to Object to Processing – Object to how we process your data under specific conditions.
- Right to Data Portability – Request transfer of your data to another organisation.
We will respond to requests within 30 days. To exercise these rights, please contact us via email.
Third-Party Links
Our website contains links to third-party websites, including ScoreApp and other services. When using these services, you may be required to provide personal data directly to them. We are not responsible for their privacy policies or data handling, so please review their policies before submitting your information.
Contacting Us
If you have questions about this Privacy Policy, the data we hold on you, or wish to exercise your rights, please contact us at:
Email: web@fundamentallychildren.com
If you believe we have not addressed your concerns satisfactorily, you can lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
