Associate Bio
Consumer Fluent is an independent brand consultancy and research agency, with global reach, combining Ruth’s extensive, top tier brand management experience with professional expertise in research, employing traditional and cutting edge research techniques to unearth the consumer insights to unlock brand growth.
Consumer-shopper research | Analysis & insight to predict future demand | Strategies to overcome challenges, innovate and inspire | Embedding them into the fabric of business
Current / Notable Projects
- Playmonster
- UX testing & service development for Spotify Kids
- User design & UX testing for Warner Media’s Toonix kids platform
- Kids content testing & development for EOne’s Ricky Zoom
- Consumer brand & product optimisation, plus IP development for Playmonster
- Shopper activation research & strategy for Disney
- Category strategy, brand proposition & marketing strategy for Beiersdorf
- Consumer profiling, brand development & shopper activation for Ravensburger
Current / Previous Clients
Solve Learn Play
