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Helping you to understand the retail landscape, gather evidence of the problem your product/service solves, to support marketing or help identifying your USP.    

What's involved?

Facilitate guided, observed use of the product or prototype by our experts to understand usability and interest. At a concept stage, this may include visuals, storyboards, verbal descriptions etc. to bring the ideas to life for consumers.

See some of our past projects

ROVIO

Augmented reality best practice guide for Angry Birds

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KUATO

User testing of Disney and Marvel children’s apps

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MCDONALD'S

Virtual user testing of the McDonald’s Happy Meal app

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Product Testing is just one of our research tools

Focus Groups

A discussion with a group of parents or children to understand their opinions on a topic, idea, or product.

Impact Evaluation

An in-situ study to identify the benefits for the children of using your product Consumer Trends Research carried out by our experts to identify the key issues within current consumer behaviour.